Useful numbers before you spend more on marketing.

These five free tools help local business owners check the decisions that shape Google Maps visibility and paid-search readiness: what needs fixing, how many leads the goal requires, what a lead can cost, whether LSA is worth evaluating, and what review habit is realistic. No login required.

Free local SEO and Business Profile self-audit

Free Local SEO Audit & Google Business Profile Checklist

Use a practical local SEO audit and Google Business Profile checklist to find listing, proof, service-page, and lead-handoff gaps before you pay for more traffic.

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Revenue-to-lead planning

Lead Goal Calculator

Turn a monthly revenue goal into the jobs, qualified leads, and provisional marketing budget it would require.

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Budget and break-even planning

Google Ads Budget Calculator

Use a Google Ads budget calculator to estimate a responsible monthly and daily spend ceiling from your real job economics.

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Readiness, not eligibility

Local Services Ads Fit Check

Check whether your category, operating setup, and lead handoff are ready for a real Local Services Ads evaluation.

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Rating math and review habit

Google Review Calculator & Growth Planner

Use a Google review calculator to see the future five-star reviews required for a target rating, then plan a policy-safe request habit.

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